Nolan Advised Centurion Senior Services on its Sale to Senior Market Sales

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“The senior insurance sector has been consolidating for the past several years and we have routinely been courted by the acquirers in the space. Nolan led a process that brought the entire market together to ensure we understood all of our options which allowed us to choose the best partner and achieve the optimal valuation and deal terms. We couldn’t be happier with the result and to be partnered with SMS going forward.”

Chris McGonigle
President, Centurion Senior Services

  • Centurion Senior Services is an independent insurance agency that specializes in providing individual health insurance solutions, including Medicare Advantage, Medicare Supplement, and Prescription Drug Plans.
  • Founded in 2008 in Pittsburgh, Centurion Senior Services is one of the leading insurance agencies in the senior market in Pennsylvania.
  • The owners of Centurion had been following the consolidation occurring in the senior insurance sector for several years and wanted an advisor to help them understand their options and navigate the process.
  • Nolan’s sell-side process identified Senior Market Sales (SMS), a leading insurance marketing organization owned by Alliant Insurance Services, as the ideal partner for Centurion Senior Services.
  • SMS specializes in serving the senior market with proprietary technology, proven marketing systems, and a robust portfolio of health and wealth solutions.
  • This partnership positions Centurion to grow beyond Medicare insurance into wealth solutions like life insurance and annuities. Centurion’s brokers now benefit from SMS’ industry-leading resources and support, driving long-term growth for both organizations.
  • Alliant Insurance Services, one of the largest U.S. insurance brokerages, further strengthens this collaboration through its innovative and client-focused approach, ensuring Centurion’s continued success in serving seniors effectively.

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